Creating Social Media Content

Social media offer great opportunities to connect, engage and build relationships with your target audiences. They also empower you to be your own journalist and share news and information about your unit from your unique perspective.

Missouri State University realizes the importance and value that social media tools and websites offer faculty, staff, current and future students, alumni and others. These guidelines are to provide direction and clarity with respect to social media and the university’s participation to allow for it to be a positive experience for all those who participate.

Social media guidelines

Social media best practices

While each social platform is unique, there are general principles that can set your unit up for success on any platform.

Platform guidelines

Guidelines

Facebook

Guidelines

Twitter

Guidelines

Instagram

Guidelines

YouTube

Guidelines

LinkedIn

Guidelines

Pinterest

Guidelines

Blogs

Social media kits

These social media kits are your resources to help promote high-level Missouri State University events. Please utilize the photos, videos and messaging on your departmental and personal social media accounts.

View our recent social media kits